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BUZZ - trends, news and views
By Editor: March 2007,
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Our quick (and unscientific) look at some of the trends and news
we find interesting and relevant.
Light wine intake associated with longer life expectancy in men
Drinking a little alcohol every day, especially wine, may be associated with an increase in life expectancy. That's the conclusion of Dutch researchers who recently reported the findings of their study (the “Zutphen Study”) at the American Heart Association's 47th Annual Conference on Cardiovascular Disease Epidemiology and Prevention. The researchers found that a light intake of alcohol (on average less than one glass per day) was associated with a lower rate of cardiovascular death and death from all causes. Life expectancy was 3.8 years higher in those men who drank wine compared to those who did not drink alcoholic beverages. Life expectancy of wine users was more than two years longer than users of other alcoholic beverages. “Those people who already consume alcoholic beverages should do so lightly (1 to 2 glasses per day) and preferably drink wine,” said Martinette Streppel, the study’s lead author.
(excerpted from medicalnewstoday.com)
thatstheSPIRIT.com launches new “Ask the Expert” feature
We’ve finally corralled our top industry experts, and they’re ready and waiting to answer your questions! Ask us anything about the world of spirits, wine and beer, or entertaining at home. Send your questions to our experts or check out some of the answers our experts have already provided.
Raise a glass of Guinness on St. Patrick’s Day—it’s good for you
When you’re hanging out in the Irish Pub this St. Paddy’s Day, you can toast the occasion with a Guinness, guilt-free. Not only is the thick, dark brew lower in alcohol, calories and carbohydrates than almost every other major-brand beer not classified as light or low-carb, it also has fewer calories and carbohydrates than low-fat milk or orange juice. And a 2003 University of Wisconsin study found that moderate consumption of Guinness worked like aspirin to prevent clots that increase the risk of heart attacks. The reason: Guinness is loaded with flavonoids, anti-oxidants that give the dark color to many fruits and vegetables. These anti-oxidants are better than vitamins C and E, the study found, at keeping bad LDL cholesterol from clogging arteries. Guinness has a higher concentration than lighter beers of vitamin B, which lowers levels of homocysteine, linked to clogged arteries. And researchers have found that anti-oxidants from the moderate use of stout might reduce the incidence of cataracts by as much as 50 per cent. So raise a glass to the Irish—and to your health!
(from the Milwaukee Journal Sentinel online)
Sparkling vodka among 2007’s hot cocktail trends
Fizzy vodka brings a little bubble to mixed drinks, and just may be the next trendy ingredient in the bartender’s toolkit. Already generating a lot of buzz in the U.K. (where it’s currently being test-marketed), Vodka O2, distributed by International English Distillers in London, should be released in Canada and the U.S. sometime in 2007.
(excerpted from the Pittsburgh Post-Gazette)
Think you make a great Caesar? Your chance to prove it and win
Mott’s* Clamato*, Canada’s original and leading Caesar mix, is looking for the tastiest, most intriguing Mott’s Clamato Caesar recipes from across Canada with its Best Caesar in Town* competition.
“Mott’s Clamato has been the preferred mix in every great Caesar cocktail since its inception more than 35 years ago because of its taste, quality and consistency, and we want to see how Canadians mix up this classic,” says Dave Falk, Director of Marketing, Cadbury Schweppes Americas Beverages, Canada.
In the past Mott’s Clamato Caesars have been mixed up, shaken and stirred with creative spices, garnishes, themes and special flavours such as wasabi and maple syrup, as part of the annual Best Caesar in Town bartender competition. This year, all Canadians have a chance to show off their creative flair.
Recipes will be evaluated on taste, uniqueness, interesting ingredients /regional flair, ease of preparation, presentation, and overall impression. Winners will be announced April 20, 2007.
For more info visit: www.bestcaesarintown.com »
