| |
Part of entertaining is to provide your guests what they most enjoy. Some of them will request a beer, so why not offer a premium beer and go that extra step.
all about Lagers
The word lager is derived from the German verb “lagern”,
which means: to store. During the late middle ages, before the
days of refrigeration,
fermentation was a hit-or-miss affair, especially during the hot summer months.
To ensure a supply of beer for the summer, brewers in the Bavarian Alps stored
kegs of spring brew in icy mountain caves. As the beer slowly aged, the yeast
settled, creating a drink that was dark but clear and sparkling with a crisper,
more delicate flavour. In 1842, lager acquired its familiar golden colour when
a brewery in Pilsen, Czechoslovakia perfected a pale, bottom-fermented version
of the beer. Lagers typically take more time to brew and are aged longer than
ales. Lagers are best enjoyed at cooler-than-room temperature.
Tuborg
Profile
Tuborg Gold beer is a light amber coloured premium lager with an
unexpectedly soft, slightly sweet taste. It is wonderfully refreshing
and easy to drink.
History
Tuborg Gold Label Premium Lager was developed by the legendary
Danish brewer Hans Bekkevold in 1895. The Danish brewing tradition
dates back as far as the infamous Viking era, when beer was considered
a staple on Viking ships. Tuborg is now available in more than 100
countries around the world and is the Number 1 imported beer in
Germany and the most popular beer in Denmark.
Tuborg around the world
Tuborg is one of the worlds leading
international brands. It is marketed in well over a hundred countries
around the world.
Currently, the top six countries in terms of volume sold are Denmark,
Sweden, Germany, Italy, Turkey, and Romania.
| In Canada Tuborg is sold in bottles, cans
and also available on draught |
 |
- Tuborg is a brand with strong traditions and an international
outlook brewed since 1895
- More than 65 million cases are sold annually
- Tuborg is a leading international brand consumed
in more than 100 countries
- Tuborgs universe is a relaxed, fun place with a
modern and youthful image.
|
|
|